A Tribute to Everett Rogers
by Kenneth L. Hacker
October 25, 2004
Professor Everett Rogers recently passed away and this was very sad
news for those of us who knew him as a scholar and liked him as a
friend. His death is a great loss to his colleagues and to the
discipline of communication.
Rogers made many important contributions to the study of human
communication and communication technologies. These include his work on
systems, diffusion theory, and computer-mediated communication.
I have never taught a class in communication technologies where I have
not praised the work of Rogers helping communication scientists to
focus on systems approaches to social interaction.
I first met Professor Rogers shortly after earning my doctorate in
communication at the University of Oregon. I told him that I was
using his book titled Communication Tecnology as my course text. He
told me that he should buy me lunch for using his book and we had a
great conversation about information theory, cybernetics, and
communication. In my position in communication at Michigan Tech,
I was doing work with geologists on problems that volcanologists have
with news media and citizens concerning volcanic dangers. We used
Rogers work on communication systems to formulate a systems approach to
creating information and communication systems that might guide
scientists in communicating with lay communities.
At my present position at New Mexico State University, I have used
Rogers work on diffusion theory and communication systems to influence
my studies in communication technologies and recently in the study of
terrorism communication.
Rogers has been a strong influence and resource in my intellectual and
professional development. I will miss his gentle spirit and
strong intellect. I am sure that his contribution to the study of
communication will last for many years and influence many more people.